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THE ASSESSMENT METHODS OF SOCIAL PARTNERS POTENTIAL IN THE TRADE ENTERPRISES

Автор: Редактор on .

UDC 005.56:339.17
 
ZHUKOVSKA Valentyna,
Kyiv National University of Trade and Economics,
Candidate of Sciences (Economics), Management Department principal lecturer
 
MYKOLAICHUK Iryna,
Kyiv National University of Trade and Economics,
Candidate of Sciences (Economics), management Department principal lecturer
 
THE ASSESSMENT METHODS OF SOCIAL PARTNERS POTENTIAL IN THE TRADE ENTERPRISES
 
The essence and the role of social partnership in establishing the socially responsible model of business in the sphere of trade is studied. Partners evaluation tools for the social projects implementation are suggested, the indicators and the criteria of the social partners evaluation are defined. The capacities for the partners’ participation in the projects on the basis of their reputation are argued.
 
Keywords: social partnership, business social responsibility, social partners, social partner evaluation criteria, social project.
 
 THE ASSESSMENT METHODS OF SOCIAL PARTNERS POTENTIAL IN THE TRADE ENTERPRISES