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MARKETING INSTRUMENTS OF IMPROVING NON-STATE PENSION FUND EFFICIENCY

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UDC 657.412.7
 
DOLGOVA E.,
Assistant at the Department of Finance of KNUTE
 
MARKETING INSTRUMENTS OF IMPROVING NON-STATE PENSION FUND EFFICIENCY
 
The article covers the non-state pension fund efficiency increase by means of marketing tools. The importance of noncommercial marketing in solving the problems, which non-state pension funds face while developing strategy  of pension services promotion on the relevant market have been considered. 

 MARKETING INSTRUMENTS OF IMPROVING NON-STATE PENSION FUND EFFICIENCY